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GoodGood in short

Our story begins in 2015 in the small Nordic country of Iceland, where three friends started off by taking a hard look at healthy and unhealthy diets. Two of them had close relatives with type 2 diabetes and all three were quite concerned with the amount of sugar in popular food items. Every meal – breakfast, lunch and dinner to afternoon snacks – was full of sugar.

We wanted to make it easier for our families and others to limit sugar intake. Going cold turkey is possible for some, but most people need a little help.

When we discovered Stevia we realized we had found at least part of the solution. Thankfully, cutting out sugar would not mean cutting natural sweetness from our lives. We started with acquiring a small production facility in Iceland producing Stevia drops and a tabletop sweetener.

Editorial photos

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We love to work with journalist and share stories about our products.
Our team is ready to answer all your questions!

Contact us at press@goodgood.net

The Founders

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HQ:

Good Good EHF.
Lynghals 13
110 Reykjavik

Telephone: +354 5333888

USA Office:

Good Good EHF.
Lynghals 13
110 Reykjavik

EU Office:

Good Good EHF.
Lynghals 13
110 Reykjavik

Telephone: +354 5333888

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